MARKETING CONSULTING & Fractional CMO work Rooted in Practical Experience.

Going Up?

Years ago I was in the final round of an interview process with a fancy consultancy when it hit me: they weren’t screening for competence and ability, but arrogance and attitude.

Luckily, I wasn’t some fresh MBA. I already had years of experience doubling revenue at a real company.

So I knew if I asked a question like, “How many gas stations are in Iowa?” I didn’t want someone working for me to smugly take a wild guesses based on inaccurate assumptions and napkin math.

I wanted someone who would say, “I don’t know, but I can find out.” Then they’d quickly and competently do the legwork.

That’s the difference—not that smug twenty-six-year-olds don’t have their place.

Accomplishments

  • Significantly grown revenue at four different orgs while working as an executive.

  • Successfully launched, or helped launch as a consultant, over a dozen different brands or products.

  • Nearly two decades of executive experience in marketing at organizations from small startups to multi-national, publicly-traded corporations.

  • Helped companies with marketing budgets from the many millions to the nearly non-existent.

  • Generated sales by revamping brands, websites, customer-journeys, lead collection, automations, and more.

  • Extensive experience in B2B, B2B2C, and B2C, and with SEO, PPC, PR, CRMs, CMSs, and all the other obnoxious marketing acronyms.

Still Have Questions?

Awesome, we still have more website! Check out our FAQ or About Us pages.